Selasi
Agbeko
Marketing Student
Accra, Ghana
024 000 0000
selasi.agbeko@email.com
Summary
Marketing student at the University of Ghana Business School who has run real social campaigns for campus events. Creative, data-curious and comfortable on camera.
Work Experience
Social Media Lead
SRC Entertainment Committee | 2024 – 2025
- Grew the committee’s Instagram from 1,200 to 4,800 followers in one semester.
- Planned posts and reels that helped sell out a 600-seat hall week concert.
- Wrote captions and scripts for weekly reels, keeping a consistent voice across Instagram and TikTok.
- Tracked reach and engagement each week and shared simple reports with the committee.
Brand Ambassador (Part-time)
Telecom campus campaign, Legon | 2024
- Ran pop-up stands on campus and signed up 300+ students for a data bundle offer.
- Collected student feedback for the brand team every week.
- Trained 4 new ambassadors on the pitch and sign-up process.
Projects
- Campus Thrift Store Page: Grew an Instagram thrift page to 2,000 followers with weekly drops.
- Hall Week Campaign: Planned a 2-week social campaign with a budget of GH₵ 1,500 that sold out all event tickets.
- Small Business Rebrand: Helped a Legon food vendor refresh her menu, logo and WhatsApp catalogue, doubling weekly orders in a month.
- Student Survey on Ads: Surveyed 120 students on which social ads they trust and shared the findings with the Marketing Club.
Achievements
- Best Marketing Plan, UGBS Business Week 2024
References
Ms. Adjoa Frimpong
Brand Manager
Phone: 020 000 0000
Dr. Kofi Amoah
Lecturer, UGBS
Phone: 020 000 0000